Intro:

A global SaaS provider approached The Leadcrafters after experiencing low-quality data and inconsistent campaign results. The goal was clear: create a scalable, compliant lead generation model that delivered verified, intent-rich conversations for enterprise sales teams.

Challenge:

The client’s previous vendors provided incomplete or outdated records. The sales team lacked confidence in lead quality and wasted time cleaning data.

Our Approach:

• Built a bespoke database using firmographics, technographics, and intent signals.

• Ran multichannel campaigns through email, LinkedIn, and tele-verification.

• Qualified every lead using BANT and HQL frameworks before sales handoff.

• Delivered detailed call notes and weekly performance optimization reports.

Results:

• 310 SQLs delivered in 8 weeks

• 6x campaign ROI

• 40% faster sales cycle

• 100% GDPR and CCPA compliance

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Key Takeaway:

Verified data, personalized messaging, and human follow-up together create the most effective growth engine for enterprise SaaS.